Marketing Communications

Learn and Earn

“Learn & Earn TODAY” was the central theme for the award-winning Fall 2022 Enrollment Campaign. The campaign featured eight different degree programs – Cybersecurity, Artificial Intelligence, Business, Nursing, Data Analytics, Fashion, Teaching and Animation and Game Design – supported by copy that promoted the benefits of obtaining a degree from MDC. Print ads, outdoor billboards and kiosks, digital signage, eblasts, broadcast radio and television spots, cable television spots, paid social media, digital radio and video, and SEM comprised the campaign.

City Billboard

 

Social Media

 

Indoor Display

 

Bus Wrap